$150M+
Revenue Generated
2.3M+
Leads Generated
130+
Research Reports Published
Our Story

Operators first. Researchers by habit.

ProofStory is a team of hands-on marketers and builders. We design and maintain websites, deploy practical AI, and run paid, lifecycle, and conversion programs for businesses from solo operators to enterprise teams.

We also publish independent research: day-of critical assessments of funding rounds and go-to-market strategies, based entirely on public information. That habit of asking the hard questions is exactly what we bring to every client engagement.

Explore Our Services
ProofStory research process
Our Values

What Drives Us

Accuracy

Every claim is sourced. Every assessment is grounded in verifiable data, not speculation or insider tips.

Independence

No financial relationships with covered companies. No pay-to-play. Our only obligation is to the truth of the analysis.

Speed

Reports publish on the day of funding announcement. Timely intelligence when it matters most.

Depth

We go beyond the press release. Competitive landscape, technology stack, GTM strategy, and the questions no one else is asking.

Rigor

Systematic methodology applied consistently across every report. No shortcuts, no bias, no agenda.

Operator Lens

Our team has built and scaled marketing at startups, SaaS, and Fortune 500. We evaluate GTM strategies because we've run them.

Our Approach

How We Think

01

Public Information Only

Every report is based entirely on publicly available data. No insider access, no NDAs, no conflicts of interest.

02

Ask the Hard Questions

Does the GTM strategy justify the valuation? Is the moat real or manufactured? What does the competitive landscape actually look like?

03

Signal Over Noise

We cut through the PR narrative to surface what matters: unit economics, competitive dynamics, and strategic vulnerabilities.

Let’s Build Your Growth Engine

Talk to us about your website, your AI plans, or your marketing—or browse our research library.