Marketing Research

Independent research on the companies shaping the market.

Critical assessments of funding rounds, go-to-market strategies, and competitive defensibility. Published on announcement day. Based entirely on public information.

13+
Research Reports Published
$900M+
In Funding Analyzed
Day-of
Publication Speed
What We Cover

Every Report Answers the Hard Questions

Each report dissects what the press release won't tell you—from unit economics to competitive moats.

Go-to-Market Analysis

How the company acquires customers, the channels they depend on, and whether the strategy scales with the funding they just raised.

Competitive Defensibility

Moat assessment, competitor landscape, and the structural advantages—or vulnerabilities—that determine long-term survival.

Funding & Valuation

Round structure, investor thesis, valuation context, and the revenue multiples behind the headline number.

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Latest Research

Recent Reports

About Us

Research built by operators, not analysts.

We bring decades of hands-on marketing and growth experience to every report. We know what makes a go-to-market strategy work—and what signals a company is papering over real problems with a funding announcement.

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ProofStory research team
Our Approach

Research Principles

01

Independence Over Access

We have no financial relationships with the companies we cover. Every assessment is based solely on publicly available information.

02

Speed Without Shortcuts

Reports publish on the day of announcement. Fast doesn't mean shallow—it means prepared, systematic, and rigorous.

03

Signal Over Noise

We focus on what the press release won't tell you: the real competitive dynamics, the GTM gaps, and the questions investors should be asking.

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